Campaigns
Launches, openings and difficult announcements from the last year, with the message we started from and what changed (sample).
Recent campaigns
Three campaigns from the last year (sample). Under each name, the message that sat in its roof.
Twenty local kitchens under one roof, open from seven in the morning.
41 pieces of coverage in the opening week, six on regional TV and radio (sample).
Passengers hear about the winter timetable from us, weeks before the pier.
Calls to the ticket office about the change fell by a third in the first month (sample).
Anyone can start climbing here, and the first session costs $12.
1,900 first sessions booked in the launch month (sample).
Coverage log
What our clients’ stories turned into last month. We list outlets by type, the way our monthly reports do.
Date
Outlet
Headline or subject
Type
2 Oct
Regional daily, business pages
Twenty kitchens move into the old mill
Print and online
3 Oct
Local breakfast radio
Interview with the food hall’s founder, six minutes
Broadcast
8 Oct
Trade weekly for caterers
How a shared kitchen keeps rents low for new cooks
Feature
14 Oct
Regional TV, evening news
Ferry winter timetable: what changes for passengers
Broadcast
21 Oct
Outdoor sports magazine
Ten walls to start climbing this winter
Mention
Coverage log (sample). Clients get the full log every month, with links, audience figures and the message each piece carried.
Who we work for
Eighteen clients at a time, in four sectors (sample names).
Councils and public services
Springfield libraries, the county recycling service, two parish councils
Transport
Bayline Ferries, the Riverside bus partnership
Food and leisure
Old Mill Food Hall, Northside Climbing Wall, a family-run brewery
Charities
A food bank network, a hospice shop chain, a youth sailing trust
Client names (sample).
“They made us write our message on one page before anything else. It was the most useful hour of the whole launch.”
Sample client, founder of a food hall
Got a story, or a problem?
Send it to us in five lines. A consultant replies within one working day (sample); out of hours, call the issues line.