Larkspur Bakery
Identity, packaging and shop signs for a neighbourhood bakery opening its second shop (sample).
The job
Client
Larkspur Bakery, Springfield (sample)
Package
Identity, plus packaging and signs
Time
Nine weeks
Brand book
44 pages
Chapters in this book: brand story, logo, colour, typography, applications, files and templates.
The bakery’s first shop had a hand-drawn sign and plain white bags. The second shop needed both to work in flour, steam and a busy high street.
We kept the baker’s own handwriting for the mark, set it with a sturdy text face, and printed everything in one brown and one red on kraft paper, so a new bag costs no more than the old one.
Recent work
Three identities from the past year. Under each one, the chapters its brand book has.
Identity, packaging and shop signs (sample)
A neighbourhood bakery opening its second shop needed bags, labels and a sign that work in flour and steam.
Chapters in this book: brand story, logo, colour, typography, applications, files and templates.
Rebrand of a bike workshop (sample)
Forty years of repairs, one hand-painted sign. We kept the sign and built the rest of the brand around it.
Chapters in this book: brand story, logo, colour, typography, imagery, applications, files and templates.
Festival identity and signage (sample)
A three-day folk festival in a field: posters, wristbands and wayfinding that can be read from forty metres.
Chapters in this book: logo, colour, typography, applications.
Client names and projects (sample).
Start with a forty-minute call
Tell us what you make and what is not working. We reply within two working days with questions, a package and a date to start.